How To Videos

These videos are designed to help you use some of the excellent online advertising and tracking resources such as Google Analytics, Google Maps, and TripAdvisor. For best viewing be sure to click both options 480p and expand at the bottom right of the youtube video screen.

Google Analytics

The following videos review how to install and use Google Analytics, one of the best free resources to track your website's visitation and advertising effectiveness.

Installing Google Analytics

How to install Google Analtyics Yourself

How to have your web developer install Google Analtyics

How to Use Google Analytics

Part 1 - Google Analytics Basics - Visitor and Map Overview

Part 2 - Google Analytics Traffic Sources and Content Panel

Part 3 - Doing the Math to make sense of Google Analtyics results

Google Maps

Learn the basics of claiming your Google Maps (also know as Google Places) listing. May review websites such as TripAdvisor.com and Yelp.com use your Google Maps listing info to some degree.

Claim your Google Maps Listing

TripAdvisor

Learn how to get listed on TripAdvisor for free and what you can do to make it easy for your clients to write reviews.

Get Started on TripAdvisor

Yelp

Learn how to get listed on Yelp, a growing free review site similar to TripAdvisor.

Get Started on Yelp